Designing nowadays depends on your ability to quickly incorporate various tools in your work process. A graphic designer is expected to work not only effectively, but efficiently in terms of time. Therefore, it is important to have a variety of tools at hand. This article provides some recommended solutions - from software used in graphic design to platforms for freelancers and necessary social media websites.
Probably every graphic designer knows this situation, when a client wants to have a “cool font” in their visuals. After hours spent on searching for that perfect, unique one, they come in and eventually choose “Helvetica”. Or - the worst nightmare of them all - “Comic Sans”. Truly frustrating, isn’t it?
For this reason, it is advisable to have a place, where you can find thousands of fonts to choose from. With a wide variety, the risk of choosing Times New Roman in a logotype is substantially lower. DaFont (https://www.dafont.com/) is probably the biggest online source of fonts for graphic designers. You can find patterns that are free for commercial use, while some are limited to personal use though. You can donate to the author of a particular font too. And if you can’t find what you need at DaFont, check out Typekit (https://typekit.com/) - Adobe’s library of fonts.
It’s cool being a freelancer, right?
However, it is not an easy job - the competition is fierce, whilst many agencies tend to hire their own designers. In such a competitive environment, you need Designity.
Designity is a platform that connects designers and those, who need their services. There’s plenty of categories to choose from - from website design, through packaging and video content to mobile apps. As a freelancer, you can grow your network and expose your finished projects to the community. In that way, you will have more clients coming round as your network grows!
It’s also a great solution if you are only beginning your journey as a designer. Designity can be a place to find small projects to kick things off in your career.
Adobe has provided graphic designers with many great solutions - Adobe InDesign (a software dedicated for creating website and mobile layouts) and Adobe Illustrator (quite expensive solution for designing vector graphics of logos, typography, but also more complex designs) to name some. But as a knowledgeable graphic designer, you should also know Adobe Color CC.
Adobe Color CC is smart tool that allows you to define colors by using a color wheel. Use HEX or and RGB numbers to find the exact colors for your graphics. You can also utilise some of the already existing palettes in the section “Explore”. Every palette can be further changed, saved or downloaded.
PackhelpPackhelp is a producer of customised packaging and a provider of an online box editor. Nowadays, a box is much more than just packaging that secures a product. It is a very efficient marketing channel as well as “space” for creativity. But you may think - why is it a tool for a graphic designer?
Sometimes your job is to create a design that could be used on packaging too. In such case, Packhelp provides you with a dieline pattern that can be easily adapted with every design. It’s a handy tool that could save time, especially in comparison with services of a traditional printing company. What’s more, there is an AR mobile app that shows the designed box in reality. If your client has problems with imagining how your meticulously designed beauty will look in reality, you can use the app.
Canva is a great online tool to work on your designs in a quick, efficient way. It’s a multi-purpose solution that includes:
hundreds of fonts
filters and other design features for photos enhancement
a huge library of for-use images
tools to design graphs
There is also a great section with ideas in case you find yourself stuck with a project. Canva could also be recommended to the beginners, who wish to start their career. If you are too terrified of Adobe package and its prices and complexity, you can start with Canva.
Every freelancer needs to have a well-established brand of his own. Hence, it’s crucial to possess a well-curated profiles on some of the best places for designers and artists.
Behance for a graphic designer is an absolute must. It’s the biggest network for graphic designers. After creating an account, you can view other people’s work to seek inspiration, follow them and showcase your own stuff.
TalentHouse is a platform that is dedicated for artists from all over the world to share their work. They can also engage in some creative propositions - they range from creating key visuals to videos for creative competitions.
Here you have it - 6 suggestions of tools that as a graphic designer, we believe you should be aware of. There is a lot of software examples that could join this list, but it is best to do some research on your own too. After all, the Internet is a vast space to explore!