Thinking about hiring a freelance designer? Whether you have a small logo update job or a complete branding project, you need to make the right choice.

You might think that it’s important to hire a freelance designer quickly, but when you take your time and ask the right questions, you’ll be much happier with the long-term results...

Important Questions to Ask When Hiring a Freelance Designer

How much, and what type of experience do you have?
This is one of the most fundamental questions that you should ask a freelance designer. How long they have been a freelancer, what’s their total design experience, and what types of projects have they worked on? Has the prospective designer completed a few basic logo designs, or have they completed an entire brand identity pack for a large company?

They don’t exactly need the precise experience that aligns with your job, (for example, if they have done stationery, they can probably handle business cards) but it helps to know that the person you are hiring can understand the project steps and can complete them efficiently. Depending on your project and the specific budget, as well as the complexity of the job, you may want to hire someone who has two months, two years, or two decades of experience in freelance design and design in general.

How much time will it take to complete my project?
For this question, you should expect to receive a precise timeline that gives clear expectations on completion. If you have a small logo design, but the freelance designer gives you a completion window of two weeks, you may need to find a different option. Ask for their estimated time frame and, if you do hire the freelance designer, make it abundantly clear that you expect all deadlines to be met.

Remember that good freelancers are often busy with other projects, so just because the person you hire has a long timeframe doesn’t automatically mean they are unorganized or inefficient. However, you’ll want to be sure that the person you hire is not taking on too many projects at once.

Can you tell me about your process?
If the answer is no, something is wrong. A good freelance designer will have a clearly-established process that allows them to reach excellent results in an efficient manner. They don’t need to lay out every step in fine detail, but they should be able to provide a brief description of their start-to-finish process.

Do you have references?
Ask about their references and past clients and see if they would be available to talk. If not, it shouldn’t automatically eliminate them as a candidate, but if they do, it can provide reassurance that you are hiring the right person. This is especially important for long-term contracts, as you could be investing a lot of time and money into one freelance designer.

Do you offer revisions and changes?
What happens if you’re not happy with the design? Are you stuck with it? Or will the freelance designer be willing to make changes as you request them? You need to fully understand their post-completion procedure and be comfortable with their system.

The Perfect Freelance Designer is Waiting to Help

Designity can help you choose the perfect freelance designer. Our system makes the hiring process simple by showing you availabilities, reviews, and portfolios in once place. This makes Designity the one-stop shop for hiring a freelance designer!

Post your job on and you’ll find leading-edge talent for a wide variety of freelance design projects.