Logo & Branding for Personiv
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Description
As Personiv’s brand naturally evolved over time, they found itself leaning into bolder design concepts such as collaged images. After discussing what the client ideally wanted it came out that they wanted to be the "cool kids" of outsourced accounting and trusted us to tackle the rebrand. We provided a variety of logos, color palettes, typefaces and image treatment options to choose from, with all of the elements combining into a fresh brand that the clients are in love with.
Creative Director
Rae B.
Georgia
20+ Years
Graphic Design, Video Production, Digital Advertising
Information
Industry
Financial Services
Professional Services
Scope of Work
Research, Moodboarding, Logo Ideation, Logo Design, Typeface Research, Color Palette Research, Image Treatment, Brand Guideline, Website Design, Website Coding
Involved Creatives
George M. | New York, NY | Graphic and Branding Design, Illustration
Ashton N. | Myrtle Beach, SC | Illustration, Graphic & Motion Design
Collins B. | Petoskey, MI | Web Design