Email Marketing & Campaigns for Atlanticus

The collaboration with Atlanticus focused on giving a new look to the email design of their Aspire credit card product. The project highlighted the significance of email design in transforming the visual identity of the product and involved exploring various communication channels. The illustration team came up with initial concepts, which were refined through several iterations to become the foundation of the campaign. The email design templates were created to convey the campaign's core essence in visually appealing and responsive formats, enhancing user interaction and driving engagement. The project demonstrated the commitment to harnessing the power of email design to revolutionize Aspire's credit card campaign, establishing email design as a crucial element in redefining the product's brand narrative.